Coldwater Creek

Success With Affiliate Marketing

Interest in improving results of eCommerce revenue

$371,000

Drove $371k of revenue in the first two weeks

CHALLENGE

Created an affiliate program

A prominent women’s catalog e-retailer, approached Media Horizons in the winter of 2021 to improve the results of their e-Commerce revenue by executing an affiliate marketing program on the PepperJam affiliate network.

Tasked with building a program from scratch, MH successfully launched an affiliate program in short order and immediately delivered positive results.

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SOLUTION

How We Did It

• The entire account was built within PepperJam within a week’s time, enabling another channel for e-Commerce revenue generation.

• 220 affiliates were recruited into the program leveraging existing MH relationships from other partnerships.

• Within the first 14 days, a strong intro offer coupled with coupon code policing, yielded positive revenue results with a ROAS over 19 to 1.

Solution

Affiliate Marketing Works

DESCRIPTION
REVENUE
PARTNERS
COmMISSION PAYMENTS
ROAS
14 Days
Post Launch
$371,000
220
$19,000
19.53
DESCRIPTION
14 Days
Post Launch
REVENUE
$371,000
PARTNERS
220
COMISSION PAYMENTS
$19,000
ROAS
19.53

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