Coldwater Creek
Success With Affiliate Marketing
Interest in improving results of eCommerce revenue
Drove $371k of revenue in the first two weeks
CHALLENGE
Created an affiliate program
A prominent women’s catalog e-retailer, approached Media Horizons in the winter of 2021 to improve the results of their e-Commerce revenue by executing an affiliate marketing program on the PepperJam affiliate network.
Tasked with building a program from scratch, MH successfully launched an affiliate program in short order and immediately delivered positive results.
SOLUTION
How We Did It
• The entire account was built within PepperJam within a week’s time, enabling another channel for e-Commerce revenue generation.
• 220 affiliates were recruited into the program leveraging existing MH relationships from other partnerships.
• Within the first 14 days, a strong intro offer coupled with coupon code policing, yielded positive revenue results with a ROAS over 19 to 1.
Solution
Affiliate Marketing Works
Post Launch
Post Launch
More and More Opportunities to Drive Awareness and Ultimately, Success!
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